Name: Michael Fiebrich
Company: Michael Fiebrich Design
Position within company: Managing Director
Website: Michael Fiebrich Design
Tell us a little about your background in design (education, experience, etc)
I graduated from the University of Texas in my hometown of Austin with a degree in Architecture. After graduation, I went to work for one of the largest hospitality design firms in the world, based in Dallas, Texas and was eventually relocated to Singapore as Design Director of their new Asia headquarters. After many wonderful years with them in Singapore, it was time to venture out on my own and Michael Fiebrich Design was born. This year we will celebrate the 10th Anniversary of Michael Fiebrich Design!
Our team has had the wonderful opportunity to work with the most renowned hospitality and development groups in the industry and we’ve walked away from every association further enlightened. We specialize in the hospitality market; Hotel, Resort, Casino as well Spa and F&B, but also enjoy high-end residential design.
How would you describe your personal design style?
The basic tenets of great design always apply to our work- timelessness, elegance, comfort, functionality and an understanding of service operations- but we try to ensure that our projects also have a sense of escapism. We feel that great design should always make the mind travel, whether it’s to a place of relaxation and serenity or excitement or anything in between. The designs we provide have less to do with a personal style and more to do with the clients goals and objectives. Our team always designs with our client’s needs and the target market or end user in mind and we’re comfortable working in any style from cutting edge contemporary to classic.
Where does your design inspiration come from?
As Designers, we take inspiration from everything around us from architecture to nature to fashion, but the wonderful opportunity to travel extensively and experience different cultures and countries first-hand for our projects has provided our team with the most creative inspiration.
In what direction do you feel that design is moving towards in a general sense?
We tend to avoid trends in design and prefer a more timeless approach instead. Having said that, we have seen shifts in what our guests and end-users expect, ranging from connectivity to sustainability. We also feel that with the globalisation of the market, our guests are becoming savvier. With this comes an even higher expectation of a unique experience and a strong sense of relevance.
Name five key themes to consider when approaching design in 2017 and beyond.
Guest experience, comfort, function, ease of operations and timelessness.
If you could offer one piece of advice when it comes to design, what would it be?
Always design for the Client. You can create the most beautiful space in the world but if it isn’t appropriate for your target market or the end user, it will not be successful.
How important are The International Hotel and Property Awards as recognition of talent and achievement?
The International Hotel & Property Awards provide a platform that promotes the sharing and appreciation of our industry and our work, which is paramount to all our success and growth as designers. It makes us all better designers to see and be inspired by what our peers are achieving world-wide.
What projects are you currently working on?
We have been blessed with a very exciting and exotic mix of design projects for the start of 2017, ranging from the renovation of the Luxury Suites at the iconic Marina Bay Sands Hotel in Singapore, to a tented luxury Eco-Resort on an exotic island in Myanmar. We are also working on several very exciting residential projects around the world, from Malaysia to Australia.
What are your aims and goals for the next twelve months?
To continue to expand our horizons and push the envelope in the world of design.
Final thoughts; tell us a little more about yourself
Your most treasured possession?
My partner David, friends and family are the only things I couldn’t live without.
Your favourite holiday destination?
There are too many to list – Venice, Marrakesh, Bali are a few of my go-to destinations but we tend to usually gravitate toward the mountains or the beach when we think of a holiday. Our favourite beach destination is the Maldives and our favourite mountain destination is our home in Wyoming.
Your favourite hotel / restaurant / bar?
We always stay at the Hotel Bel Air in Los Angeles- the rooms are tasteful, chic and spacious with large garden terraces and the grounds are beautiful- but my new favourite is the Crown Towers Resort in Perth, Australia. The Lobby is grand, elegant but very masculine. Nobu Restaurant in Perth, Australia is one of my favourite dining experiences. Nobu always has an incredible menu and both the restaurant and the bar are top of my “sexy interiors” list.
Your favourite food and drink?
I will never say no to good Mexican food or an ice-cold bottle of Chardonnay.
Your favourite way to spend an afternoon?
Spending the day puttering around in our tropical garden in Singapore.
If you weren’t a designer, what would you be?
A Landscape Architect, I love watching things grow.