Forget all the antiquated definitions of your average business hotel, B4 Boscolo Hotel in Milan expresses a new concept in the relationship between modernism and hospitality.
Located at the heart of one of Milan’s most innovative business districts, not far from Fiera Milano Rho-Pero Exhibition areas, Hotel B4, is one of the newest additions to the Boscolo hotel group. With it’s striking architectural features it has been designed to be a reference point for visitors to the city of Milan. Inside, B4 is a multilayered space concept offering modern design apartments, 6 business-friendly gathering points, 2 restaurants and SPA with VIP Lounge and integrated hi-tech features.
This state of the art regeneration project by Simone Micheli, Architect and Professor at the Scuola Politecnica di Design in Milan was designed with both aesthetics and innovation in mind . He intended to make all areas connected and symbiotic, fluid and interactive; to move beyond the concept of straightforward hospitality and engage its visitors by providing a multi-sensory experience. It is not simply a business hotel, but a cultural interface where hi tech amenities and top class hospitality are also provided.
Hotel B4 Milano has been shortlisted for the International Hotel & Property Awards 2013.
Hotel B4 Milano Via Stephenson, 55, 20157 Milan, Italy www.b4hotels.com
Simon Micheli www.simonemicheliblog.com
The International Hotel & Property Awards 2013 Enter Your Design