JHR Interior Architecture and Design have been shortlisted for Interior Design Scheme – UK Award, City Space (Apartment/Penthouse) Award and Living Space – London Award in The International Design & Architecture Awards 2020. Read more about Founder & Creative Director, Badrieh Johari, below:
Name: Badrieh Johari
Company: JHR Interior Architecture and Design ltd
Position within company: Founder & Creative Director
Tell us a little about your background in design (education, experience, etc)
I established my business in February 2011. I studied Interior Design at the American University in Dubai, UAE. Upon graduation, I worked for an interior design company in Dubai working on some prestigious high-end residential projects in the UAE, I then moved to the UK and spent five years working for an architectural practice in the Cotswolds. Using my experience in both fields, I am able to create innovative and stylish designs tailored to every client’s individual need.
How would you describe your personal design style?
I think interior design should be timeless especially for private residences. A place where you can find comfort and call it home. With time, you could change the colours and texture of the furnishings to create a new look yet still sits perfectly within the space. Personal taste and characters should also be considered during the design process that is how they make the space unique.
Where does your design inspiration come from?
I love travelling. I always wonder around and experience different culture, which gives me fresh ideas and inspirations. Photography always inspires me when I work on colour
schemes especially fashion and nature photography. Antique is another element that gives me inspiration on design as I appreciate the stories behind and so do my clients.
In what direction do you feel that design is moving towards in a general sense?
In principle, I do not believe there are trends in design. Having said that, technology seems to be one of the essential elements that is required to be integrated into any kind of design nowadays
Name five key themes to consider when approaching design in 2020 and beyond.
Timeless – This is the most important element of all and last forever.
Layering – I always say it is like putting on clothes. If I find something is missing or I have got additional budget, I will put on another layer to help putting things together and enrich the scheme onto next level. Similarly, if I find it is too much after dressing the space, I will look at taking off another layer.
Bold – Be brave to use colours and patterns! They help creating characters to the space.
Proportion – Scale, colour balance and hierarchy etc are the elements to measure the right proportion of space. An elegant interior should have the right balance of everything but not having one extremely dominant than the others.
Architectural Elements – They tell the history of our culture which I always take in into account across all our design projects. They tell the meaning of the story behind.
If you could offer one piece of advice when it comes to design schemes, what would it be?
Timeless and Elegant.
How important are The International Design & Architecture Awards?
I think it is a noble award that honours and celebrates the design talents for their hard work which is also a platform for us to get together and contribute our very best and share our creativity within the design industry and the next generation.
What projects are you currently working on?
JHR Interiors have been commissioned to assist one of our existing client in the design and build of a new Majilis, located in the grounds of his palace in Doha. Scope of work includes a full FF&E service alongside an extensive technical package and ongoing liaison with the on-site team. The client has subsequently asked us to design and furnish another of his properties, this time in Marylebone in London.
We are also working on a country mansion in Surrey, working on interior architecture and complete FF&E and refurbishing the swimming pool. Our Cambridge project is a new build house and we have been commission to provide the Full FF&E and Interior Architecture service.
What are your aims and goals for the next twelve months?
We are aiming to complete our new build project in Cambridge and the Country Mansion in Surrey.
Final thoughts; tell us a little more about yourself and your daily inspirations:
Your most treasured possession?
My great grandmother’s copper pots
Your favourite food and drink?
My father’s sea food dishes
Your favourite way to spend an afternoon?
I have 2 adorable boys and they occupy most of my afternoons on the weekends. Otherwise, I enjoy spending most of my afternoons in our design studio during the week as I can get so much inspiration from my amazing team who have been giving support to the company for long time.
JHR Interior Architecture and Design have been shortlisted for Interior Design Scheme – UK Award, City Space (Apartment/Penthouse) Award and Living Space – London Award in The International Design & Architecture Awards 2020.
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